Coming from a finance background Christer held senior positions in PwC, Unilever and Mercedes-Benz before joining IM Group in 2006. He started as finance director and member of the board for International Motors Nordic and was in 2017 promoted to Managing Director for the Nordic business.
During his time as MD our Nordic business has received 5 top positions for dealer satisfaction and for 6 years held top 3 positions in customer satisfaction.
Our Nordic business have the highest market share in Europe for all the brands we represent and reached the number one position for pickup sales in Sweden in 2023